Understanding Traffic Quality

Daniel Duverge

One thing I’ve learned in my few years of internet marketing is that there is a wide range of traffic quality. Many newcomers to the internet marketing niche and affiliate businesses don’t realize this. I know that when I began, I thought traffic was traffic and that there were no different kinds. I remember buying hits packages thinking, WOW, if I can get these many visitors so cheap, I’ll be flooded with responses since my business opportunity is so good! I was dead wrong. Whether you get free or paid advertising, there will always be risks of running into bad traffic. It’s just a matter of do you waste your time, or your money. Fact is, you will learn through experience what advertising works well for you. And IT IS different for different people. Some are very successful at driving traffic to their sites in different ways. Targeted traffic is when you KNOW that the people going to your website are interested on your subject. Untargeted traffic is when people come to your site who do not care all that much about what you have to offer.

Examples of targeted traffic:

- Traffic coming from links placed on other websites similar in category to yours. - Search engine traffic - Direct Email Marketing (you must know the audience you are sending to) - Traffic coming from forums (if you have a signature with your site in it).

Basically targtetted traffic is when someone clicks on a link to go to your site by choice, whether its in am email or on another website.

Examples of untargeted traffic:

- Guaranteed hit packages - Surf for hits - Safelists - Viral Ads Sites - Free Ad Forums

These are untargetted sources of traffic because mostly, the people visiting your website are doing so in order to have their site seen. Now this doesn’t mean you cannot pull results from these sources of traffic. I do and so do many others. It just means you will have to spend much more time and know how to pull results through testing.

Daniel Duverge http://madmarketing.net/blog

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