Can You Really Use Articles To Build Your List?

Eugenijus Sakalauskas

 Getting customers in your site should always be ranked as high  as the importance of the quality and the excellence of the  product and the services you provide. They should go hand  in hand in providing your customers the satisfaction they  get in exchange for the money they have paid for them.  Customer service should as well be as fantastic so that the  customers are provided with the same satisfaction.

One of the ways you can combine marketing and customer  service is through opt-in marketing. With an opt-in list  you get the opportunity to introduce your site and products  on a good time basis. Opt-in marketing strategy is a marketing  strategy that is virtually low cost and not time consuming.  Here, you get the consent of your website visitors to subscribe  to your newsletters and other promotional materials such as  catalogs and free promotions.

Opt-in marketing uses your list of subscribers to send  e-mail to. These e-mails will contain the materials you will  send to your subscribers. It is essential that you present  your promotional items in a manner that will catch the  interest and the eye of your subscribers to keep them  wanting for more. The best way to do this is to provide fun,  entertaining and informational articles.

Well written articles full of content and useful information  will help in building your list as more subscribers will be  enticed your list. When they have read the samples of your  contents in your sites, they will be intrigued as to what will  come next. Subscribing to your newsletter will offer them a  glimpse of what you have to offer next.

Many sites and companies have captured the importance of  articles and this also aids in search engine optimization.  As more people are heading towards the internet for their  information needs, serving the right information to them via  articles in your site will increase the flow of your website  traffic. With more traffic, the percentage of your sales  will grow. More sales turn into more profit.

There have been the rise for the importance of well written,  information enriched and keyword packed articles for the content  of their site as well as for newsletters. These articles  provide the information many are seeking in the internet.  If your site has them, more people will be going to your site  for information and research.

Well written articles would also boost your sites reputation.  If they are filled with many information you will be regarded  as well informed and an expert on the subjects that you tackle.  Your articles must be well researched so that the people will  trust you. When you have gained their trust, they will always  come for you for their needs on that subject.

In connection, you must write articles or commission them to  tackle subjects that are closely connected with your type of  business.  If you have a site for a medicine tackling a certain disease,  your articles must be about the diseases. Or if you sell  materials for home improvements provide articles with those themes.  Most articles searched for are tips, guidelines, methods,  manuals and such. If you provide these articles to your customers  and you have their trust, they will always go to your site for  help and advice as well as for your products.

With the loyalty of these customers, they may subscribe to your  opt-in list to receive all the information you have. If you  provide them with the answers for that need, they will be happy  to be receiving your newsletters as well as other promotional  materials to keep them well informed. Others may even forward  your newsletters to other people when they find a certain  article interesting.

You should provide links in your newsletter so that when other  people are reading it and wants to read more, they may click  on the link and go to your site. With the articles you have  in your site that are good, they may decide to sign up as well  for your opt-in list. This will build your list and make it bigger.

Make sure to keep your subscribers happy and interested in  your newsletters and promotional materials. Keep on posting  and writing good articles for your site and newsletter. If you  are not interested in writing them or if you just don't have  the time, there are many available well experienced and  knowledgeable writers available to help you out. This is an  investment that will pay for itself in time.

 

Eugenijus Sakalauskas E-Ezine - Free marketing recourses, website promotion tips http://ezine.pluginnetproefit.com/ Get FREE info: mailto: profitlist@aweber.com Unlimited Autoresponders & Newsletters 99.34% email delivered. Free support. http://www.aweber.com/?210341

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